That was were Samsung introduced it seroTV to the world. What makes the seroTV different from other TVs is it ability to swap between portrait and landscape mode.
Samsung started off by using a Galaxy phone to brush against the sero TV to automatically pair with the TV so you could stream media contents directly from your device, it a new feature they call “Tap View.”
Then the bomb came when they went on to say that the sero TV has Apple’s AirPlay2 integrated in it to make it compatible with iPhones and iPads. As a matter of fact in one of their demos, they made use of an iPhone 11 to demonstrate.
But Samsung partnering with Apple on this one seems to be a very smart move because the sero TV is gonna be going on sale in the US in the second half of 2020.
As we all know, Apple holds more than 40% of the mobile market in the United States and most of this happens to be the younger Americans which is great because the sero TV is aimed at millennials.
However there is still a but as the Apple’s iPhone does not quite work flawlessly as does the Galaxy phones, which is quite understandable.(common, the product belongs to Samsung)
This is not too surprising as we have seen some very wierd announcements in the past CES events like in 2019 when Apple made another unexpected appearance by saying that they were integrating AirPlay into their TVs belonging to Sony and LG.
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